Manicure and Pedicure Center now on Odoo ERP

The Manicure  and pedicure center in Larnaca, Cyprus, has discovered amazing automation opportunities with the Odoo ERP system and our support.  Here are the details of the case study.

Starting Small

It all began when the owner of the center was looking for a simple way to manage client data and appointments and decided to use a CRM system. However, we recommended that she use Odoo ERP, and now for 11.90 euros a month (for one user), the center has an amazing set of tools that far exceeds the standard features of a CRM system.

Key Odoo ERP Modules

We implemented several Odoo modules in the center's operations, which have significantly simplified management and improved service quality:

• Website: This module allows you to easily create and manage site content. The site includes descriptions of services, technologies, and materials used. It also includes a page for online booking, which greatly enhances convenience for clients. The salon owner created the site herself from a template provided by Odoo ERP for this type of business and customized it to her needs.
• CRM: Manages client data and automates the booking process. CRM helps keep all client information in one place and allows you to easily track their preferences and visit history, making the work more personalized. Website visitors are automatically converted into leads that can be further managed in the CRM system.
• Appointments: Appointment management module. Clients can easily book procedures online through a special section on the website. This tool helps to plan working hours and avoid scheduling conflicts. It takes into account that procedures have different durations, and the masters have different work schedules.
• Point of Sale (POS): A module for managing the point of sale. It allows you to quickly process sales, issue receipts, track revenue, and register payments (cash, cashless, client account). This greatly simplifies the order processing and checkout process. It turns any computer, tablet, or mobile phone into a POS. However, a terminal may be needed for accepting credit card payments.
• Inventory: A system for managing stocks and consumables. It helps track the availability of items and materials, timely restocking, and avoiding shortages, which is especially essential for the stable operation of the enterprise. It can be configured for automatic order generation to selected suppliers when stock falls below a certain level and sending orders via email.
• Social Media: Integration with social platforms such as Facebook and Instagram allows you to centrally manage advertising campaigns and track their effectiveness. This simplifies the process of publishing content and analyzing results. Comments under social media posts can also be converted into leads for the CRM system.
• Accounting: A module for managing finances and accounting. It automates the financial document management process, easily generates reports, and ensures financial transparency.
• Email Marketing: A tool for creating and managing email campaigns. This module helps to send clients news, promotions, and special offers, aiding in client retention and sales growth.
• SMS Marketing: A module for sending SMS notifications and promotional messages. This is a convenient tool for reminding clients about upcoming appointments or informing them about new services and promotions.

The Magic of Automation

Now, the center operates like a well-oiled machine. Automation has eliminated routine tasks, allowing them to focus on customer service quality and business expansion.

Social Media at Your Fingertips

Integration with social media platforms like Facebook and Instagram allows you to publish ads and track their effectiveness from one center. This significantly eases marketing campaign management.

Your Chance for Transformation

If you want to transform your business into something more efficient, like the nail and pedicure center in Larnaca did, contact us. With Odoo tools and our support, your business will reach new heights! This solution is suitable for all similar types of businesses that require an online presence, social media integration, appointment booking, subsequent sales processing, inventory management, and employee time tracking: beauty salons, dentists, spas, various service providers including legal or accounting services, and more.